South-East Asia is emerging as a market with great promise for brands and companies seeking to diversify and increase sales through digital marketing. The markets in these parts of the world are comparatively smaller and diverse making it difficult for marketers to know how and where to concentrate their efforts. However, South-East Asia is a promising market given the region’s fast economic growth in recent years. Singapore is a perfect choice for digital marketers seeking to get a foothold in this region. There are many reasons why Singapore is gradually growing into a hub of digital marketing, ranging from the country’s demographics and the wide use of the Internet in both mobile and social platforms.