Digital Marketing
Web Development
Mobile Apps
Social Media
Get Your Complimentary Digital Marketing Consultation
A Complimentary Marketing Consultation

Invaluable advice from an agency perspective, goodies that will make all the difference for your business. Fill up your details below for a non-obligatory discussion today.

(*)
Invalid Input

(*)
Invalid Input

(*)
Invalid Input

Digital Marketing Insights Viewpoints on digital marketing from an agency perspective
OCT
28

Devising a Digital Marketing Strategy in Singapore

Devising a Digital Marketing Strategy in Singapore

In a fast paced and competitive city like Singapore, devising a digital marketing strategy should be one of the key elements in an overall business plan. Recent industry studies have shown that 46% of brands and businesses here operate without a well-defined digital marketing plan, while 14% are yet to implement digital media into their marketing activities. From our perspective, these businesses are missing out big time in their respective markets.

Continue reading
OCT
27

Effectiveness of Email Marketing in the Present Day

Effectiveness of Email Marketing in the Present Day

One question that is beginning to dominate many marketing circles is whether email marketing is still as effective today as it was a few years back. While some may choose to debate this question over and over again, the answer is rather obvious for a digital marketing agency like Yoursite. From what the campaigns in 2015 and 2016 combined have shown us, email marketing is still very much alive. In fact, statistics from industry sources have shown that email is actually growing stronger despite the general perception in recent times. 

Continue reading
OCT
25

Digital vs Traditional Marketing: Which Should You Opt For?

Digital vs Traditional Marketing: Which Should You Opt For?

What is the difference between digital and traditional marketing? Well, in simple terms digital marketing focuses on the Internet while traditional marketing relies on conventional media such as television, print, direct mail, and radio to convey marketing messages to the public. Both strategies share the same goal of attracting customers and building more brand awareness in the market.

Continue reading
OCT
23

10 Practical Tips for Landing Page Optimization 

10 Practical Tips for Landing Page Optimization 

As a results driven digital agency, creating optimal landing pages is an important aspect of Yoursite's business. By optimizing landing pages for our clients, they get higher conversion rates that translate into more sales and increased profits.

Continue reading
OCT
22

SEO vs Paid Search – Which is the Better Strategy?

SEO vs Paid Search – Which is the Better Strategy?

Most online business owners are usually torn between paid search (PPC) and Search Engine Optimization (SEO) strategies in search of the best and most cost-efficient means of drawing more visitors to their sites. The question of SEO versus paid search is a conundrum without a definite answer because each method has its benefits and drawbacks. Without a proper understanding of what each method entails, an online entrepreneur in a vibrant market such as Singapore is likely to end up making huge losses in his or her internet marketing efforts. Let’s first look at the key differences between the two marketing methods before we can determine the best approach in your unique circumstances.

Continue reading